( THIS ONE WAS ALSO SUPPOSED TO GO UP ON A DIFFERENT WEBSITE... BUT HULK IS TIRED OF WAITING FOR THEM.)
BEING SEVERAL MONTHS SINCE HULK HAD GONE TO A CONVENTION ( OR DONE REALLY ANYTHING OTHER THEN, SMASH! SMASH! SMASH! SMASH! PREPARE FOR GRADUATION! SMASH SMASH! AND EVEN MORE SMASHING!). HULK ENTERED MAGFEST WITH ABOUT MEDIUM HOPEFUL ASPECTS OF HAVING A GOOD TIME! HULK WAS MORE INTERESTED IN JUST HAVING A BREAK! BEING HULK IS ****** EXHAUSTING!
WITH THAT BEING SAID , HULK WAS JAW TO THE FLOOR SHOCKED TO NOT JUST SEE GAMERS RUNNING AROUND PLAYING GAMES, LISTENING IN ON THE AWESOME CONCERTS, BUT ALSO HAVE SERIOUS SOMEWHAT FRANK DISCUSSIONS ON THE GAME INDUSTRY! HULK SAID OUTLOUD, " DID HULK JUST ENTER THE TWILIGHT ZONE? AND WHY DOES EVERYONE SOUND LIKE A MEMBER OF HIGHER GAME CRITIQUE SOCIETY THAT REQUIRES PHD'S FOR ENTRY?" AT WHICH THEY RESPONDED WITH GREAT CHEER AND GUSTO, " BECAUSE WE CARE".
ONE OF THE BIGGEST DISCUSSION POINTS ON FRIDAY DURING MAGFEST WAS A NEW WEBSITE CALLED "VOX MEDIA". SOME OF THE PEOPLE THAT HOPPED INTO OUR DISCUSSION BELIEVED THAT VOX IS GOING TO BE EPIC, AND NO ONE IN THE ROOM COULD DISAGREE! ONE PERSON IN THE GROUP HOWEVER FELT AS IF THE ENTIRE SITUATION WAS JUST A LITTLE WEIRD! AS IF GRABBING ALL THOSE VERY HIGH END INDIVIDUALS AND THEN INCREMENTAL MASSIVE PR PUSH FELT A LITTLE BIT OFF! AS IF VOX WAS TRYING TO GAIN A MASSIVE CORNER OF THE MARKET OR AT LEAST BITING OFF MORE THEN WHAT ANY GROUP OF PEOPLE COULD EVER CHEW!
HULK AT THIS POINT HAD TO STOP AND THINK ABOUT IT! VOX HAD CERTAINLY GRABBED A LOT OF TALENT OVER THE LAST FEW MONTHS! ( SOME OF THEM HULK EVEN ADMIRES) AND THE GAMER WAS SPOT ON ABOUT THE MASSIVE PR PUSH FEELING KIND OF... WELL "OFF" . AT THE TIME HULK JUST LISTENED TO THE GAMERS AGRUE WITH A TWINGE OF PRIDE IN HULK'S HEART, BUT AFTER A FEW DAYS OF THINKING ABOUT IT, HULK FINALLY HAS AN ANSWER FOR THEM!
A PHRASE HULK HEARS QUITE OFTEN IN HULK'S LIFE IS, " NOTHING LASTS FOREVER" AND VOX SEEMS TO UNDERSTAND THIS MORE THEN ANYONE! BY FINDING GREAT TALENT AND WORKING THE PR AS HARD AS IT CAN WITHOUT BREAKING..... THEY ARE TRYING TO SET THEMSELVES UP ON AS HIGH A HIGH POINT RIGHT AT LAUNCHING IN HOPES THAT THE MOMENTUM WILL PROLONG THEIR EXISTENCE! HULK HOWEVER SEES ONE FATAL FLAW THAT A LOT OF GAME DEVS AT MAGFEST ( THAT WISH TO REMAIN UNKNOWN) ALSO NOTICED!
MONEY!
VOX MEDIA HAS PLACED AN INSANE AMOUNT OF MONEY INTO THIS PROJECT! (REPORTS SUGGEST MILLIONS) THE EXACT AMOUNT IS UNKNOWN, BUT THE AMOUNT IS STILL STAGGERING ENOUGH THAT HULK CAN'T EVER IMAGINE THEM PAYING IT OFF OR GENERATING ENOUGH FROM ADS TO MAKE THIS A LONG TERM, LUCRACTIVE INVESTMENT. PROJECTS LIKE THIS ALWAYS HAVE A TIME TABLE! SO BY PUSHING THE PR HARD AND BRINGING IN GREAT TALENT YOUR PROLONGING HOW LONG THE ENTIRE EXPERIENCE CAN BE! WITH ALL THAT BEING SAID THOUGH... HULK CAN'T IMAGINE THIS SYSTEM WORKING GOOD FOR ANYTHING LONGER THEN 5 YEARS! WITH SO MUCH PRESSURE BEING PLACED ON EACH PERSON INVOLVED AND THE NEED TO MAKE MASSIVE PROFITS! HULK THINKS THE ABILITY TO EXPERIMENT! CREATE! AND PRODUCE CONTENT THAT HAS MADE US ALL LAUGH AND ENJOY THE GAMING CULTURE FOR YEARS WILL NOT EXACTLY BE THE SAME!
THEN AGAIN, HULK COULD VERY WELL BE WRONG! AND HULK WILL EAT THE HUMBLE PIE WHEN THAT HAPPENS! HULK IS STILL HIGHLY OPTIMISTIC ABOUT THIS EXPERIMENT AND HULK IS REALLY GLAD THAT GAMERS AT MAGFEST WERE WILLING TO ARGUE OVER SOMETHING LIKE THIS SO PASSIONATELY!
LET HULK KNOW WHAT YOU THINK ON TWITTER!
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